2017 SUMMER GUIDE TO DOWNTOWN NORTH ADAMS

This summer the North Adams Exchange (NAX) — a private-public collaboration of the City of North Adams; downtown merchants and local community members; and the North Adams Partnership, focused on increasing foot traffic between Main Street and MASS MoCA — will light up the downtown with synchronized light beacons atop four church steeples and the museum’s iconic Clocktower.  Additional initiatives will provide art, commerce, and social enterprises throughout the city, all designed to extend and deepen visitor experiences across the downtown shopping district during the first season of MASS MoCA’s Phase III expansion, which opens on May 28.

 

FEATURE PROJECTS

LUFTWERK, Cloudland City Steeples & Clock Tower | dusk to midnight, All Summer
This summer, downtown lights up from dusk to midnight. MASS MoCA’s Clocktower and four church steeples that define North Adams’ skyline will be joined in a dramatically synchronized work of light art inspired by the newly re-illuminated light tower atop Mt. Greylock, with an installation by the Chicago-based collective Luftwerk. From dusk to midnight the steeples and Clocktower will broadcast — using Morse Code beacons activated in unison — the Henry David Thoreau verse Cloudland, which the poet wrote after hiking up and spending the night at the mountain summit, the highest peak in Massachusetts. “As the light increased, / I discovered around me an ocean of mist” – as though he
had been shipwrecked, and was adrift in “cloudland.” Luftwerk’s new installation imagines North Adams’ steeples as lighthouses on Greylock’s shores.

 

THE CHURCH CRAWL, First Congregational, First Baptist, and All Saints Churches | Every Saturday 7 – 9PM

In coordination with Cloudland the First Baptist, First Congregational, and All Saints churches open their doors to visitors from 7 – 9PM every Saturday. “Come and see our churches from the inside and out. Learn about our history and our beautiful architecture, marvelous windows and more! ”

 

KLAAS HüBNER AND ANDREW SCHROCK, Corrugarou, 2017  | Main St. & Marshall St. (Northwest corner)
In conjunction with the opening of TOURISTS, a riverside resort being developed on the banks of the Hoosic River in the city’s west end, an interactive, large-scale Music Box by Klaas Hübner and Andrew Schrock of the artist and music collective New Orleans Airlift will sing at the corner of Marshall and Main. Additional elements of “musical architecture” by Airlift will be unveiled at TOURISTS later in the summer. Seen from afar, Hübner and Schrock’s Corrugarou at first resembles a slightly surreal guard tower, its perforated metal sides slashed by large fan blades. Upon entering visitors find themselves within a two-story playable musical instrument. By turning the cranks visitors set fans and sounds in motion, part of Earmark II, a sound exhibition organized and “on listen” at MASS MoCA.

 

CRAIG COLORUSSO, Sun Boxes, 2008 – ongoing  | Various locations throughout North Adams
Craig Colorusso’s Sun Boxes is an off-the-grid, sound-based installation that reacts not only to the physical environment, but also to the time of day and weather conditions. Twenty small speaker boxes, equipped with solar panels but no batteries respond immediately to changes in their environment. If a cloud obscures the sun, the soundscape goes quiet. As the sun sets, the soundscape slowly fades into silence. Each box plays a looped recording of a different note from a Bb Major 6 chord being played on a guitar, each with a different duration.

 

MODELS AT THE MOHAWK  | Mohawk Theater, 111 Main Street | 4 – 8 PM Fri. & Sat., 12 – 4PM Sun.
The historic Mohawk Theater, an anchor location on North Adams’ Main Street, will feature railroad model construction and the preliminary plans for the Extreme Model Railroad and Contemporary Architecture museum — one of the most prominent and promising among a host of newly proposed commercial developments projects across the city.

 

POP-UP STOREFRONTS

POP-UP 1 | LEU LOT MARKET | Main St. & Marshall St. (Northwest corner)
Friday through Sunday local artisans, crafters, and food trucks pop-up, offering goods from lunchtime through the afternoon.

 

POP-UP 2 | GAME ON | 66 Main St. (Main St. & American Legion Dr.) | 12 – 10PM Fri. & Sat., 12 – 8PM Sun.
This indoor recreation and “analogue arcade” offers 8,000sq.ft. of free, low key entertainment including, corn hole, board games, playspace, foosball, air hockey, darts, ping pong, and occasional concerts.

 

POP-UP 3 | 87 POP  | 87 Main St. | 12 – 10PM Fri. & Sat., 12 – 6PM Sun.
Summer pop-up store featuring vintage and premium secondhand clothing, products including national brands by local companies like Storey Publishing, Tupelo Press, and Crane & Company.

DOWNTOWN BUSINESSES

FOOD + DRINK | Numbers indicate street address

MASS MoCA CAMPUS | Lickety Split, Tunnel City Coffee, Gramercy Bistro, Bright Ideas Brewing
MARSHALL ST. | 33 The Mohawk Tavern  26 Grazie Traditional Italian  20 BrewHaHa
MAIN ST. | 1 Subway  40 Richmond Grille (in Holiday Inn)  41 Pan-Asian  55 The Hub  57 Empire Cafe
67 Ramuntos  117 Bella Roma Pizza
HOLDEN ST. | 20 Christo’s  34  PUBLIC Eat + Drink
EAGLE ST. | 12 Jack’s Hot Dog Stand  23 Desperado’s Mexican Restaurant  51 Village Pizza
ASHLAND ST. | 14 Eat to Total Health  139 Korean Garden  218 Pitcher’s Mound  303 SereniTea Parlor
AMERICAN LEGION DR. | 36 Papa Gino’s Pizza  152 Triple Scoop  154 Angelina’s Subs  160 Boston Seafood
HERITAGE STATE PARK | Freight Yard Pub
STATE ST. |  159 Key West Bar  167 State Street Tavern  310 Hot Dog Ranch

RETAIL | Numbers indicate street address

MARSHALL ST. | & Corner of Main featuring rotating local crafters & artisan – Fri-Sun starting at noon
MAIN ST. | 43 Verizon Store  59 Berkshire Emporium & Antiques  65 Computer Bug  81 Eagle Street Music  87 87 Pop  115 Moulton’s Spectacle Shoppe
HOLDEN ST. | 12 TGL Photoworks  18 AR Design Art & Tattoo  28 Bark N Cat
EAGLE ST. | 11 Mia’s Exchange  13 Persnickety Toys   27 Eagle Street Artisans  40 Berkshire’s Best
38 Martha Flood Design
ASHLAND ST. |  16 DiLego Jewelers
AMERICAN LEGION DR. | Steeple City Plaza Olympia Sports, Peebles, V&V Liquors  142 Whitney’s Packaging 30 Dollar Tree  14 Label Shopper
ROUTE 2 | Big Y(groceries), CVS, AutoZone, Rite Aid, Aubuchon Hardware

ART + ENTERTAINMENT | Numbers indicate street address

MARSHALL ST. | MASS MoCA, MASS MoCA Campus Ferrin Contemporary, CYNTHIA-REEVES, & The Artist Book Foundation, Corner of Main St. & Marshall Corrugagrou
MAIN ST. | 49 Design Lab  51 Gallery 51  66 GAME ON  73 Maker’s Mill  111 Mohawk Theater  159 Berkshire Art Museum  Corner of Church St. Public Library
EAGLE ST. | 38 Martha Flood  44 Gravity Gallery
ASHLAND ST. | 10 Outside Gallery
AMERICAN LEGION DR. | Steeple City Plaza North Adams Movieplex, Berkshire Scenic Railway entrance
HERITAGE STATE PARK | North Adams Museum of History & Science, DCR Museum

SERVICES| Numbers indicate street address

MARSHALL ST. | 20 Man’s World Styling Salon  33 Berkshire Photography & Printing
MAIN ST. |  37 Berkshire Bank  40 Holiday Inn  53 Steepleview Realty  62 Nail Designs  77 Shear Madness Salon  90 TD Bank North  93 MountainOne Bank
HOLDEN ST. | 26 North Adams Yoga
EAGLE ST. | 31 Adams Community Bank  12 Klipper Kingz
ASHLAND ST. | 18 Live to Total Health  22 Scizzor Sisters  131 Greylock Federal Credit Union
AMERICAN LEGION DR. | Steeple City Plaza Planet Fitness  150 Berkshire Kettlebells
ROUTE 2 | 121 Visitors Center  69 J Star Gymnastics  69 Miner Combat Gym

ADDITIONAL ATTRACTIONS

EAST ON ROUTE 2 | Eclipse Mill, Beaver Mill, Natural Bridge State Park, Hoosac Range Trails, World Famous Hairpin Turn
SOUTH ON CHURCH STREET | Historic homes, Windsor Lake
SOUTH ON ASHLAND | Massachusetts College of Liberal Arts, Historic Hoosac Tunnel

SOUTH ON ROUTE 8 | Joe Wolfe Field, Noel Field, Skate Park, Mini Golf, Candlepin Bowling, Mt. Greylock, Bascom Lodge
WEST ON ROUTE 2 | Cascades School Supply Murals, Greylock Bowl, Cascades Waterfall TrailAppalachian Trail

 

SUMMER CALENDAR | SAVE THESE DATES!

Date          Event | Location | Time

June 6         SteepleCats baseball season opening day | Joe Wolfe Field | Games start at 6:30PM
June 7         Free concerts | Windsor Lake | Every Wednesday at 6:30PM
June 10       Farmers Market season starts | St. Anthony & Marshall St. | Every Saturday  9AM – 1PM
June 10       Common Folk Present Cactus Attack & Luke Tobin | Colegrove Park | 2 – 5PM
June 10       NAMA Prom:Electric Flower Show | Elks Lodge | 8PM – 1:30AM
June 11       Free community yoga | Colegrove Park | Every Sunday 3 – 4PM
June 18       Fathers Day Fest | Bright Ideas Brewing | 3 – 7PM
June 23-25  Solid Sound Wilco’s Music & Arts Festival
June 24       Farm & Artisan Market | Center Street | 1AM – 2PM
June 29       DownStreet Art Kick-off with Nimble Art Circus | Downtown | 5 – 8PM
June 29       Jumanji: Movie Under the Stars | Colegrove Park | 8:30PM
July             Party in the Park free concerts begin | Noel Field | Every Thursday | 6 – 8PM
July 4          Annual 4th of July Fireworks / SteepleCats game | Joe Wolfe Field | 6:30-10PM
July 8          Sounds & Tones Concert | Colegrove Park | 2 – 5PM
July 9          Dancing in the Street – Zumba, PopCares, & Street Festival  | Main St. | 2 – 6PM
July 17        Bang on a Can Summer Music Festival begins | MASS MoCA
July 14        Eagle Street Beach Party | Eagle St. | 3:30 – 10PM (Rain Date: July 15)
July 27        DownStreet Art with Thread Ensemble | Downtown | 5 – 8PM
July 27        Willy Wonka & Choc. Factory: Movie Under the Stars | Colegrove Park | 8:30PM
July 30        All-Star NEC Baseball Game & Scouting | Joe Wolfe Field | All Day
Aug. 1         National Night Out Community Block Party | Noel Field | 2 – 7PM
Aug. 12       Sounds & Tones presents a free concert | Colegrove Park | 2 – 5PM
Aug. 12       My Morning Jacket  | MASS MoCA | 8PM
Aug. 16       Downtown Celebration | Downtown | 5:30 – 9PM (Rain Date: Aug. 17)
Aug. 25       MASS MoCA’s Annual Movie at Airport | Harriman-West Airport | 8PM
Aug. 26-27  Motorama! Event | Swap meet | Center Street Lot | Sat. & Sun. 8AM – 4PM
Aug. 26-27  Drive-in Movie | Downtown | Sat. at 8:30PM,
Aug. 26-27  Motorama Car Show | Downtown | Sun. 9AM – 3PM
Aug. 31       DownStreet Art  reveals Yubaba Mural | Center Street | 5 – 8PM
Aug. 31       Harry Potter & the Sorcerers Stone: Movie Under the Stars | Colegrove Park | 8:30PM

 

ALL SUMMER LONG

NORTH ADAMS FARMERS MARKET | St. Anthony Parking Lot
Starting June 10th, this outdoor, producer-only farmers market is held every Saturday from 9AM – 1PM, rain or shine, in the St. Anthony’s Municipal Lot at the corner of Marshall Street and St. Anthony Drive, across from MASS MoCA. The market accepts debit, credit, EBT/SNAP, and WIC & Senior Coupons.
For more information: 413.664.6180 or FB: North Adams Farmers Market
BERKSHIRE SCENIC RAILWAY HOOSAC VALLEY TRAIN RIDES | 98 Crowley Ave.
Welcome coach located at 98 Crowley Ave. Trains will depart North Adams Station at 11:00am, 1:30pm & 3:00pm on Saturdays, Sundays, and holidays. Ticket Fares: Adult $12.00/Senior (65+) $10.00/Child (4-12)$8.00
Tickets are available for reservation and pre-purchase at hoosacvalleytrainride.com page or walk-up at the North Adams Welcome Coach. Cabaret Train Getaways at 7PM, July 15 & 29; August 12 & 26 and Sept.9 & 23.
CONCERTS AT WINDSOR LAKE | Intersection of Kemp Ave. & Bradley St.
Lake includes a sand volleyball court, small beach, playground, disc golf course, concessions, and restrooms. Free summer concerts starting at 6:30PM on Wednesday evenings. Parking free during concerts.
June: 7 Misty Blues, 14 Trio Candela, 21 License to Groove  28 Satellite Shine | July: 5 The Eagles Community Band, 12 Spurs USA, 19 Lita Williams, 26 Brave Brothers Duo | August: 2 Bang on a Can, 9 JP Murphy Band, 16 No Concert, 23 One Way Out, 30 Matchstick Architects
PARTY IN THE PARK | Noel Field, 310 State St.
Every Thursday night in July & August local radio station WNAW/ WUPE FM rocks Noel Field from 6 – 8PM with a free rock concert, classic cars, food trucks, and fun! The athletic complex features a running track, ball fields, basketball court, playground, and new skate park opening in early July 2017.
COLEGROVE PARK | north Church St. between Main St. & Route 2
Free community events in Colegrove Park include: Concerts at Colegrove: 1st Saturdays from 2-5PM | Movies Under the Stars: Last Thursdays at dusk | Yoga in the Park: Every Sunday from 3-4PM starting June 11
DOWNSTREET ART | Downtown North Adams
Rooted in a philosophy that art creates vibrant community, DownStreet Art bring together local and non-local residents and makers for a wide-ranging exploration of creativity, filling storefronts and sidewalks with visual art, music, and performance. Join DownStreet Art throughout the summer as it celebrates 10th seasons, but especially the last Thursday of each month from June to September (5 – 8pm). Visit downstreetart.org for more info.

 

STEEPLECATS COLLEGIATE BASEBALL | Joe Wolfe Field, 310 State St.
North Adams is proud to host the SteepleCats, a New England Collegiate Baseball League team. Join us for NECBL home games starting at 6:30PM, except on Sundays. Sunday games start at 4:30PM. steeplecats.com
HOME GAME DATES: 6/6, 6/7, 6/8, 6/11, 6/12, 6/14, 6/16, 6/21, 6/25, 6/26, July: 7/1, 7/2, 7/4, 7/5, 7/7, 7/8, 7/9, 7/15, 7/21, 7/24, 7/25, 7/29

 

FOR ADDITIONAL INFO. ON LOCAL EVENTS, ATTRACTIONS, & BUSINESSES:

PHONE | MON. – FRI. 10AM TO 2PM | (413) 664-6180
IN PERSON | VISITORS BOOTH | 121 UNION ST. |  EVERYDAY, 10AM – 4PM
FOR MORE INFORMATION ABOUT EARMARKS II  | MASSMOCA.ORG/EARMARKS
North Adams Exchange programming was made possible by support from the Barr Foundation, The Educational Foundation of America, Bloomberg Philanthropies, The Robert W. Wilson Charitable Trust, Franklin County CDC, and First Hartford Realty with in-kind support from Karen Brooks Hopkins.